Anchor Texts in SEO: Everything You Need to Know

Anchor Text

What is an anchor text? Anchor text is the clickable, visible text in a hyperlink. It’s a critical element in search engine optimization (SEO) as it provides context about the linked page’s content. Initially, search engines heavily relied on anchor text to understand and rank web pages. However, the evolution of search algorithms has refined … Read more

Intrusive Interstitials: How Are They Ruining Your SEO Efforts?

What are Interstitials? Interstitial literally means “in-between”. In terms of a webpage, an interstitial webpage is a webpage or element that resides between the current page and the page that references that interstitial. In simple terms, interstitials are the webpage elements that block a user’s view of the main content of the page. These interstitials … Read more